HOY Banner HOY Banner

HOY Buenos Aires

Welcome to HOY.Bue

We believe in brands that accelerate the change. In ideas that reach that become news. And production at the speed of culture.

100 years making history100 years making history
100 years making history

Citroën Argentina

On 2019 Citroën celebrated a century of life with a campaign specially developed, in which print & design take center stage. A story told in 100 illustrations that describe the progress of the world and how Citroën is part of this future ahead.

Latin America Team of Diversity & Gender


On Father's Day we portraited different situations where the mother is taking care of the son/daughter while the father neglects. Although the situations are modern, the aesthetics recreates that of the pictures of the classical art of western painting.

Burger King Argentina

Dear Dukes

At Burger King we found out that the Dukes os Sussex were looking for a new job so we invited them to join our ranks (as thousand of people every day).

Starbuks Argentina

Marching cups

In an atypical year where the LGBTIQ+ pride march was suspended, together with Starbucks we found a way to march and bring the flag's colors to the streets.



After 9 months without flying and unable to respond to people's anger on social networks, Flybondi gave its passengers the opportunity to take revenge. For a few hours, the site had "errors" in the flight fares so that people could beat the system, or at least Flybondi's system.

Our Clients

Accenture-engclorox-engadler-engbanco-del-enbyma-engcitroen-ends-engGaleno-enmolinos-ennetflix ennieto enpeugeot ense socio